{"Barbara has over ten years experience leading Data-driven Advertising, Sales and Operations initiatives. Technically adept and customer-focused, she offers a deep understanding of Programmatic Advertising, Affiliation and Ad-serving. With a strong track record of driving rapid growth and market share across global markets, Barbara enjoys investing in and expanding relationships with customers, clients, publishers and agency partners. In her spare time, Barbara likes to escape the digital world and hides in caves. Seriously.