Summary
Mercedes Alonso Sena
Role:
Board founding member Spanish branch
​
About The Women in Programmatic Network:
Having seen the amazing and relevant group that the women in a programmatic network built in the UK, I just thought I could be part of it and help building something similar in Spain. A safe space for women in the industry to share knowledge and experiences confidently and collaboratively. When Tijana and Mora got in touch, we really got on well, so I felt I should definitely go for it! I am quite excited about that. More to come!
4 QUESTIONS 4 ANSWERS
My Story
Journalism and sociology academic background but always passionate about Tech. Found myself into the programmatic world in London while working at SpotX. Fully focused since then on Connected TV as the preferred, promising and most innovative device. Madrid is my home, but I always try to travel as much as possible to stay connected with old friends & pals around the globe!
"I like to say I am a singer!"
I am proud of...
I am proud of being part of an industry full of innovation and powerful and inspiring professionals.